What if going viral wasn’t about being polished…but about being unforgettable?
This week on Ms. Biz, we’re breaking down why the brands that dare to break the mold are the ones that win.
Take @tahinisrestaurants.
Most restaurants post food. But Tahini’s? They started posting skits.
Like the one where a customer tries their shawarma… then the screen cuts, and he’s suddenly in full Jamaican attire😂
It’s not just funny.
It’s smart marketing.
Why? Because it stops the scroll. It sparks emotion. And it makes their brand impossible to forget.
They didn’t just build a following.
They built connection.
And turned content into customers.
This episode isn’t just for restaurants….
It’s for anyone ready to stop playing it safe
and start creating content that actually connects.
If Tahini’s can go from shawarma to stardom…
imagine what could happen when you stop holding back.
🎧 Episode 106: Viral or Vital: The Real Game of Social Media Marketing
Listen now on Apple Podcasts, Spotify, or YouTube. Link in bio.
#MsBizPodcast #Tahinis #SmartMarketing #ScrollStoppingContent #BrandingWithHeart #ViralMarketing #BoldBrands #SocialMediaStrategy #AuthenticBranding #MarketingTips
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